Le Bod
Branding
Fitness Studio
Lagree studio focused on body care, aesthetics, and confident self-expression.
Our task
Our goal was to create a clean and elevated visual identity that reflects modern femininity, confidence, and premium self-care. We developed a cohesive branding system that feels minimal, sophisticated, and visually recognizable across digital and printed brand materials.
Building a brand
with meaning
Brand Strategy

Before moving into visuals, we defined the strategic core
the values, positioning,
and tone of voice. 


Core values
Confidence, self-care, elegance, modern beauty, and individuality.
Brand positioning
A contemporary Lagree studio that combines premium aesthetics with modern wellness and body confidence.
Tone of voice
Minimal, confident, elegant, and modern.
MOODBOARD
OUR INSPIRATION
Brand Strategy
Shaping a visual language of calm precision
We used clean typography, neutral tones, and minimal compositions to create a refined and timeless visual identity. Soft visual contrasts, spacious layouts, and premium editorial-inspired elements helped communicate sophistication, femininity, and modern luxury.
Designed a visual language using sharp forms and thick-to-thin transitions, reflecting the brand’s unconventional interior object collection.

COLOUR PALETTE

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