Ther
Branding
Interior items
A studio blending human perception with unconventional interior design forms.
Our task
We crafted a visual identity reflecting the studio’s unique approach. The goal was to express both elemental simplicity and unexpected forms through a logo and brand language.
Building a brand
with meaning
Brand Strategy

Before moving into visuals, we defined the strategic core
the values, positioning,
and tone of voice.

Core values
Curiosity, craftsmanship, and the dialogue between familiar and unusual shapes.
Brand positioning
A studio offering distinctive, thoughtfully designed interior objects for conscious collectors.
Tone of voice
Calm, deliberate, and grounded, communicating uniqueness without exaggeration or unnecessary embellishment.
MOODBOARD
OUR INSPIRATION
Brand Strategy
Shaping a visual language of calm precision
Designed a visual language using sharp forms and thick-to-thin transitions, reflecting the brand’s unconventional interior object collection.
Designed a visual language using sharp forms and thick-to-thin transitions, reflecting the brand’s unconventional interior object collection.

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